
Character Playbook is a national partnership between United Way Worldwide and the National Football League to bring character education into schools. The digital education program, powered by EVERFI, trains students on how to build and maintain healthy relationships during adolescence and into adulthood.

Shortly after Character Playbook’s national launch in 2016, the Carolina Panthers teamed up with United Way of Greater Charlotte to kick off the program at more than a dozen sites within Charlotte-Mecklenburg Schools and Cabarrus County Schools. The program since has expanded to more classes in existing schools as well as other schools in the Charlotte region.
- Alexander Graham Middle School
- Carmel Middle School
- Cochrane Middle School
- Coulwood STEM Academy
- Francis Bradley Middle School
- Governors Village STEM Academy (Upper)
- James Martin Middle School
- Northeast Middle School
- Northwest School of the Arts
- Quail Hollow Middle School
- Randolph Middle School
- Ranson IB Middle School
- Robert F. Kennedy Middle School
- Harris Road Middle School
- Mount Pleasant High School
- Mount Pleasant Middle School
- Winkler Middle School
- Kannapolis Middle School
- Union Academy

“Middle school is such a critical age for children, because these students aren’t babies any more, but not yet adults. We as educators have to make a conscious effort to continue building character education before they enter high school.”
Tonya Faison, Principal at James Martin Middle School

CHARACTER PLAYBOOK LIVE
To kick off the third year of Character Playbook in our region, more than 1,000 students gathered for a live digital Q&A with Carolina Panthers player Torrey Smith.
MENTAL WELLNESS BASICS
In the Charlotte region, five schools were the first to implement Mental Wellness Basics, a digital learning program designed by EVERFI to help educators incorporate mental wellness topics in their classrooms, grades eight through 10.

CHARACTER PLAYBOOK CHALLENGE KICKOFF 2019
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Character Playbook Live
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HEY FOOTBALL FANS!
Check out how our partnership with the Carolina Panthers is making a direct impact in our community!